Business models


 

1.         Who are the customers?

 

Bank Industry in General

Bricks and clicks

Internet-only

  

2.         Why will they buy from this company?

 

Bank Industry in General

 

Bricks and clicks

 

Internet-only

 

 

3.         How does the business make a profit ?

 

Bank Industry in General

 

Bricks and clicks

 

Internet-only

 

4.         What are its costs?

 

 

5.         On what assumptions do its profits depend?

 

 

6.    Virtual Bank(Internet-Only Bank) - popular new trend

 

7.    Why people use online banking?

 

Qustions:

 

·         When the Internet became widely used some people predicted that bank branches would practically disappear, replaced by ATMs. Has that happened? Why or why not?

I don’t think Internet banking will completely replace traditional banking anytime soon.  There is presumption in Internet banking.  People need to be familiar with computer (internet), at least.  Computer adaptation rate is increasing, but it is 100%.  The other reason that traditional banking will stay is there are people who prefer face-to-face communication, and sometime it may be necessary.  For example, if I move to a new town, and want to open an account with local bank with $500 cash, I may just want to go to the bank and do what is need to be done.

 

·         How has the internet affected competition in the banking industry?

Internet provides certain conveniences.  It is 24/7 and accessible from anywhere.  There are banking functions that can be better serviced through Internet, such as balance checking, bill payment, and money transfer.  So it is important for the banking industry to realize which area the Internet can help them to compete and grow.

 

·         How do internet-only banks compete with traditional full-service banks?

There are certain areas that internet-only banks do better job than traditional full-service banks.  There are no doubt that internet-only bank provide a extended banking functionalities with minimum operating cost.  But the success of internet-only banks depends on how many and how much people willingness to do banking through Internet.

 

·         How has the recent banking industry near-collapse affected internet banking?

It is hard to tell the recent poor performance of many Internet banks in the current near-collapse of banking industry is due to its business model or its poor asset portfolio.  Anyway, people start to be skeptical about banking industry.  As result, internet-only banks may be less desirable in the current environment due it its lack of face-to-face communication and hard to gain trust from potential customers.